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Go Pink For Prevention

Freeman Health System will host several fundraising events in an attempt to raise awareness about breast cancer.
JOPLIN, MO.--- If you notice a pink ribbon, or a painting representing breast cancer on a storefront window, there's a reason for that.

"Just getting awareness out and part of the scavenger hunt, one of the benefits of being a business that's involved in the scavenger hunt is to help raise funds for the Helping Friends Mammogram Fund," says Wendy Chrisenbery, Freeman Supervisor, Women's Pavilion. 

Freeman's supervisor for the Women's Pavilion says the Helping Friends Mammogram Fund helps women who are underinsured or uninsured. Nearly 9,000 women in the community will go without a mammogram this year due to limited finances. 

"Early detection is the best protection. If we can get those women to come in and have that early screening mammogram, we're going to catch those cancers when we can treat them," says Chrisenbery. 

Freeman Employee Heather Lesmeister says businesses involved in the "Go Pink For Prevention" campaign are helping make a difference.
 
"We just want to give a sense of pride and a sense of hope and awareness in our community, and band together to bring awareness to this disease and hopefully remind people to get their mammograms and to get screened," says Heather Lesmeister, Freeman Employee.

Chrisenbery says with the help of the community, about 140 local women will receive a mammogram through the Helping Friends Mammogram Fund.

"Pink everywhere, in magazines and newspapers and in the media. The point of all of it, that we do across the country and what we are doing here in Joplin, is for women who aren't routinely having those screening mammograms to come in and have them," says Chrisenbery. 

You can find all the details on the "Go Pink For Prevention" scavenger hunt by clicking here.

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